The dōTERRA Vision
At dōTERRA, we appreciate the power of people and pure intentions to help the world heal. We designed our business to intentionally help people – financially*, emotionally, with education about healthy living and through a sense of belonging to a community.
We intentionally source the gifts of the earth, enriching every life we touch
dōTERRA was founded with the bold commitment to sell only 100% pure essential oils. Our pursuit of purity not only benefits the lives of our customers when they receive the full benefits of the plant, it also ensures that every life we touch from source to you is also enriched.
We empower people and communities in their pursuit of self-reliance
We are a company founded on personal empowerment. Our business model, sourcing strategy and humanitarian efforts are designed to give people and communities the resources and tools to become self-reliant.
We break cycles of human suffering and poverty as our business expands
From the beginning, it was clear that dōTERRA had embarked on a journey that was bigger than essential oils. Through pure business practices and our focus on health, wellness and philanthropy, our company is uniquely designed for social impact and personal empowerment for all.
We advocate and educate to empower everyone with wellness solutions
We strive to share the resources, education, tools and solutions that can empower anyone to make their own informed decisions about the wellbeing of themselves and their loved ones. To offer everyone the best personal essential oil education and experience around the world, doTERRA uses the power of people, via our modernised direct selling model.
We advance science for the innovative use of essential oils
We choose to source nature’s most powerful essences differently and set the standard for the rest of the wellness industry. dōTERRA’s team of expert scientists and research partners continuously revolutionise the landscape through state-of-the-art testing and unrelenting innovation.